Potrero Hill’s plentiful sunshine, hip culture and spectacular views make this neighborhood a great choice for those who appreciate a more laid-back urban vibe. Bounded roughly by 16th, Third, and Cesar Chavez Streets, and Potrero Avenue, and relatively isolated by freeways, the area offers a feeling of distance from the more bustling parts of the city. Once dubbed “Goat Hill” in honor of the livestock roaming here, Potrero Hill was largely industrial through most of the 20th century, until, like many neighborhoods, it reaped the benefits of the dot-com boom.
Today, many of the area’s former factories and warehouses have been transformed into contemporary homes and offices, and world-class restaurants and trendy bars are tucked into the corners of Potero Hill’s steep streets. The main commercial drags run along 18th and 20th Streets, with world-class restaurants and shopping popping up on a regular basis. Yet, the neighborhood retains its small-town feel with a plethora of family-run businesses and cozy coffee houses holding their ground and tight neighborhood groups running annual events like the Halloween Potrero Hill Pet Parade. Ample street parking makes this a good neighborhood for commuters, along with the convenient Caltrain and freeway access. © 2016 Maryann LoRusso